Wednesday, February 16, 2011

Net labels: Jahtari



Great profile on net labels, including reggae crew Jahtari, over at Dangerous Minds.  What is a net label? Read their handy intro here.

"It was after being shown the Jahtari.org website back in 2006 by my friends in Mungo’s Hi-Fi that the penny dropped - I really could do everything needed to get music out there without the aid of another label.  All I needed was someone who could build me a website where I could host music for people to download. The concept of net labels had been floating around before, but nobody had done it as well as Jahtari, with such a coherent outlook and music policy. They took it to another level."

"As the name would suggest, Jahtari is a combination of old school computing and dub/reggae. In particular, the classic King Jammy/Wayne Smith-style digital reggae sounds of the mid-80s (records like “Sleng Teng” and “Walk Like Granny”), largely made on Casio keyboards, but here compressed even lower into 8-bit jams .... Most importantly for me was the format - “Net 7s”, a free download which comes packaged like a physical 7 inch record, with an A side and a B side (often a dub version), and corresponding inlay sticker art."

There's a vague local connection too - one of Jahtari's artists is a young fella who goes under the name Tapes, he's the son of former Kiwi resident and dub fiend (International Observer) Tom Bailey.

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